Insights-to-PRD pipeline

Synthesises user interviews, support tickets, NPS comments, and sales notes into structured product requirement docs and themed opportunity stacks.

Product Management · Stack: Claude Projects, Multimodal, Cowork. Outcome: 5× faster discovery → PRD turnaround

Overview

A discovery copilot that converts raw user signal into structured product requirements with traceability back to the evidence that justifies each one.

The problem

Interviews, tickets, NPS and sales notes pile up faster than any PM can synthesise, so insights get lost and every PRD starts from a blank page.

How it works

• Ingests interview transcripts, support tickets, NPS comments and sales notes.
• Clusters them into themed opportunities and recurring pain points.
• Drafts a PRD with problem statement, goals and acceptance criteria.
• Links every requirement back to the user quotes behind it.

What it does

• Multi source feedback clustering
• Auto generated PRD with acceptance criteria
• Quote level traceability for each requirement
• Themed opportunity stack ranked by frequency

Architecture

Claude Projects for persistent context, multimodal ingestion for documents and screenshots, and Cowork for the drafting workflow.

Results

• 5× faster discovery-to-PRD turnaround
• Every requirement backed by real evidence
• A shared opportunity backlog the team trusts